Jollibae is a horror parody game of a popular fast food restaurant, Jollibee. In this game, the player assumes control of a professional eater taking part in a challenge that Jollibae has set up. In addition to learning about the history of the locations, the player must eat and work through easy puzzles to win a mystery prize.

A well-known professional eater signed up to participate in an annual eating competition sponsored by the well-known fast-food chain Jollibae with the promise of an incredible prize, but after learning about the branch's history, things are not what they seem.